Increase Repeat Customers by Leaving Them Wanting More…

There are lots of ways to make customers want to come back to your website to place a future order and getting repeat customers is the least expensive way to market your site. These loyal customers are also the most likely to refer your business to a friend, family or colleague, so you’ll want […]
Make Auto Parts Shipping More Brandable

Each month we are fielded with customers who asks the question, “what more can we do to increase sales to our parts and accessory website next month?” Our response is simple and always the same, “let’s not focus on the next month but rather, focus on next year.” More often than not, we are answered […]
Co-op: Are You Using All Of Your Resources?

Most dealers have access to co-op programs that will reimburse them for ad spend budget to promote the online parts store or in-house auto sales. If you are one of those dealers that has a co-op, but is not utilizing it for your parts department, then let OEM Interactive help you to tap into this […]
Are You Running A Tight Ship?

Many dealers may not be aware of the various ways that a well ran online operation can lose profitability. We want to make dealers aware of all the methods to save money and keep more of the income made from sales revenue. This should serve as a simple checklist to make sure all things are […]
3 Ways To Increase Sales For Your Automotive Parts Website

In the current year, the auto-parts marketing industry is worth over $7 billion. Specialists projected that sales would grow by a respectable amount in 2017, and the industry has yet to show any signs of slowing down. Whether your livelihood comes from selling parts online or it’s supplemental income for your business, you have a […]
TrueView for Google Shopping Campaigns

YouTube recently announced that they will be rolling out a new feature to migrate with your Google PLA Shopping campaigns called TrueView for Google shopping. So what is it and how does it work? Simple, say you are looking for or watching a DIY video on YouTube about how to change the alternator belt on […]