Ep. 32 – How to Direct eBay + Amazon customers to your own website 2019
The advantages of selling auto parts on Amazon and eBay are pretty evident but so are the disadvantages—one of which being narrower profit margins. Find out some of the different ways you can send marketplace customers to your website where you have more control over your brand image, and higher profit margins. Subscribe on: Spotify, […]
Auto Parts eCommerce Marketing FAQs
You have questions—we have answers! On this episode of The PitStop Podcast,Aaron Watters and Ashley Robertson answer frequently asked questions we receive from our partners. Watch the full episode of ‘Auto Parts eCommerce Marketing FAQs’ below. Subscribe on: Spotify, Stitcher Radio, Soundcloud, Apple Podcasts
Ep. 29 – Should you be selling auto parts on Amazon?
Amazon’s share of the US e-commerce market is now a staggering 49%, or 5% of all retail spend. This begs the questions—is selling auto parts and accessories on Amazon necessary evil? In episode 29, we dig into the pros and cons of selling automotive parts and accessories on the eComm giant, Amazon. Subscribe on: Spotify, […]
Ep. 25 – 5 Traits Great Auto Parts eCommerce Websites Have In Common In 2019
On trait that all great auto parts eCommerce websites have in common is that they don’t assume their customer already has all of the answers. Don’t assume your customers know what a VIN number is or why OEM parts are better than aftermarket parts, the fact is, most don’t know! Be a resource for your […]
Ep. 23 – Why Your Fixed Operations Department Should Think Like the Sales Department
There are a lot of marketing strategies the Sales Department utilizes that the Fixed Operations Department does not. In this episode, we discuss some of these effective strategies, and why parts and service departments alike should begin to adopt them. Subscribe on: Spotify, Stitcher Radio, Soundcloud, Apple Podcasts
Ep. 22 – Why You Fixed Operations Department Needs to Think Like a Consumer
Consumers still buy the experience which is why your Fixed Operations Department needs to start thinking like a consumer! Subscribe on: Spotify, Stitcher Radio, Soundcloud, Apple Podcasts
