Reviews Matter: Elevate Your Reputation, Boost Your Success

Product and business reviews can be incredibly impactful when helping customers make purchasing decisions. Reviews provide a valuable source of information, as they are written by people who have already purchased or used the product and service. According to Globe News Wire, in 2023, the OEM parts and accessories market is expected to be worth […]

How to Create & Nurture an Effective Communication Strategy for Your B2C

Effective B2C communication goes deeper than just sending out information. It requires understanding the customer’s needs and wants, creating a message that speaks to these needs, and then delivering it engagingly. Effective customer communication is a critical component of success for any business today. It involves more than just sending out information and hoping that […]

Start taking product photos today, see the benefits tomorrow.

There is no easy way to put this, but generating sales takes more than creating a website. How do you stand out with so much competition in the parts & accessories market? What makes you different? Why should someone go to your site, and why should they buy from you? What is your story? One […]

How Text-to-Chat Solutions Can Help You Sell More Parts Online

Email and phone calls were once the most convenient support channels, but more and more customers are expecting vendors to be available over text. SMS support makes it easy for users to stay in contact regardless of their location and get a quick response to any questions or concerns. Text-to-chat solutions are gaining more traction […]

Talking Shop with James Holloway

We sit down with James Holloway, Wholesale Sales Manager for Swickard Automotive Group, to discuss a variety of topics ranging from how to streamline and accelerate your eCommerce parts and accessories sales to creating best practices during difficult times.

How Your Parts Department Can Still Increase Sales with Autonomous Cars

Autonomous vehicles are designed to greatly reduce the risk of collision, which is great news for drivers. But for dealerships, this is a solution that also poses a problem. Over 50% of a dealer’s gross profit comes from collision repair. Collision repair is a lucrative high-margin business that helps keep dealerships afloat. Original equipment manufacturers […]