3 Items to Prioritize on your e-commerce Website: Part 1

When it comes to e-commerce, there are a few key things you need to prioritize in order to be successful. In this multi-part blog series, we will discuss three of the most important topics: SEO, customer service, and customer reviews. Here we go! 1. Prioritize SEO Any e-commerce website should prioritize SEO. After all, what’s […]

Ep. 25 – 5 Traits Great Auto Parts eCommerce Websites Have In Common In 2019

On trait that all great auto parts eCommerce websites have in common is that they don’t assume their customer already has all of the answers. Don’t assume your customers know what a VIN number is or why OEM parts are better than aftermarket parts, the fact is, most don’t know! Be a resource for your […]

5 Ecommerce Mistakes that Turn Off Buyers

Mistake 1: No Live Chat Long gone are the days when all you needed to be a successful company were an 800 number. In fact, in this age of instant text communication, most people don’t want to call and wait around for someone to answer the phone — and it doesn’t matter how good your […]

Top 5 Must-Have Features For Your Ecommerce Site

It used to be that successful automotive parts marketing online was as simple as throwing up a website and listing your items for sale. Even today, you can still find dozens of sites from Ecklers to NAPA who simply list a SKU and provide an image of the auto part being sold but woe be […]

Why You Should be on Automotive Forums

Lots of do it yourselfers and auto enthusiasts reference automotive forums for advice everyday. You could be taking advantage of this for marketing to the consumers when they are in a state of researching what they may require and where to get it. In this post we are going to discuss how to find forums, […]